Mexican pizza from Taco Bell returned in May following a significant marketing campaign, but it vanished nearly immediately after that.
It was claimed that there was a lack of ingredients, but it was unlikely that the company had been caught off guard by the enormous demand for the popular item.
Mark King, the CEO of Taco Bell, recently highlighted how unprepared the restaurant business was for the explosive growth in popularity of Mexican pizza.
Taco Bell was completely unprepared for the amount of anticipation that had been building when the unique pizza made its triumphant return earlier this year.
Fans went to buy the Mexican Pizza they had missed after an 18-month break, and sales were seven times greater than expected.
In less than two months, all 7,600 Taco Bell shops sold out of the product, according to King, who spoke to Fortune Magazine.
Taco Bell stated on its website that it would be a few months before the pizza-making facility was back up and running and that "replenishment of the beloved menu item is taking longer than we'd like."
Even the TikTok musical starring Doja Cat and Dolly Parton that was slated to take place as part of its joyful return had to be postponed as a result.
Fortunately, the item is now scheduled to make a definitive, ongoing return on September 15. King also admitted to Fortune that he had learned his lesson about interfering with people's preferred fast eats.
The item had originally been eliminated by the business in November 2020 in an effort to streamline the menu during the epidemic. But the Mexican pizza was too well-known to be forgotten.