Two supermarkets are experiencing increased sales at a time when some food retailers are seeing shoppers reduce their purchases.
Additionally, they share a trait that seems to intrigue customers when the cost of items continues to rise due to inflation.
Weis Markets reported a growth of 8.4% for the second quarter of this year, and Albertsons year-over-year sales increased by approximately 7%. Savings are a major priority at both supermarkets.
Particularly Weis Markets, which has outlets in seven states and is based in Sunbury, Pennsylvania, invested millions in enhancing the value of its brand, and it paid off.
We continue to highlight the value of our private brands as well as the fuel and retail goods savings offered through our Weis Rewards programme, keeping in mind how inflation affects our customers "said Jonathan H., CEO of Weis Markets.
Weis regarding the business's earnings report. "With a multi-million dollar investment, we lowered the pricing of hundreds of our best-selling brand-name and Weis Quality frozen products in May to broaden our Low, Low Price programme.
One trend that has benefited the business is consumers' shift to buying private label goods, which is excellent news for value-based grocery stores that invest in their own brands.
Additionally, Weis Markets will experience expansion in the near future. It said in April that it was constructing four new stores and fuel centres, as well as focusing on retail enhancement initiatives and technological updates.
Technology advancements have been crucial for adjusting to the modern supermarket industry, and Albertsons has also made strides in this area.
With the support of recently upgraded services including two-hour delivery and rapid pickup, as well as tailored suggestions for customers, its sales have increased.